Lady Gaga, who has become one of the most important pop icons of recent times with her unusual personality and interesting shows as well as the success she has achieved in a short time, became the new face of the brand within the "Born to Dare" campaign launched by Tudor.
Continuing to meet with new brand ambassadors under the recently launched Born To Dare campaign, Tudor has also included Lady Gaga as well as the world-famous football player David Beckham and New Zealand’s successful rugby team All Blacks.
Having sold over 30 million albums all over the world, Lady Gaga is known as one of the most iconic pop stars of recent times with her successful career and unique personality.
David Beckham, another brand ambassador of Tudor, chose the Black Bay Steel & Gold model from the current Tudor line, while Lady Gaga prefers the red bezel version of Black Bay series.