I believe you probably hope to see the lineup and specifications of several models with gold or platinum cases and bracelets in this very article. I'm sorry to disappoint you, but it's bigger than you thought!
By the early 1980s, the unstoppable rise of quartz (battery-powered) watches had done indescribable damage to the Swiss Watch Industry, one of the world's largest and most developed markets. The Asian market, advancing under the leadership of Seiko and Citizen, grew by taking advantage of the changing customer expectations and demands, and brought the interest in luxury mechanical watches to the level of extinction. Because of this, hundreds of Swiss watch brands that made a profit from the sector went bankrupt, and thousands of people were unemployed. The quartz crisis summarized to us that how deep-rooted history and traditions can succumb to innovation in a jiffy.
So, Switzerland had to use the same weapon and approach the new from a whole new perspective. This is how the story of the world's heaviest wristwatch begins. Commerzbank Headquarters in Frankfurt, Germany. 1984, just a few months after the founding of Swatch. Hanging on the exterior of the building is a yellow Swatch, 162 meters long and weighing 13 tons. Moreover, that clock was working! On the dial were the texts Swatch, Swiss, and DM60 (the price of the watch) written in the same order. Hanging this gigantic statue on the façade of a skyscraper could be anything but the rebellion of Swiss watchmaking? The reflection of this provocative and risky move has been positive for both Swatch and Commerzbank.
Swatch celebrated its 1st anniversary, the beginning of the Technicolor trend, with this watch that entered the Guinness Book of Records. Aside from Swatch saving the Swiss watchmaking, pages will not be enough to examine its impact on today's popular culture.
After 37 years, Swatch decided to revive its collection, debuted in 1984 with a great sensation. The 1984 Reloaded collection comes with Bio-ceramic cases and unique color themes for those who want to witness the beginning of a new era once again.
Five different models, dominated by white, gray, yellow, red, and black, are available under the 1984 Reloaded collection. Moreover, with 34mm and 41mm bio-ceramic case, quartz caliber, and Swatch's endless alternative strap options.
Note: The heaviest watch you can wear without looking like a clown is the Audemars Piguet Royal Oak Offshore 42mm Platinum, weighing close to half a kilogram, according to my research. The weight of the Rolex Daytona 116506, one of the most popular platinum case watches in the market, is 283 grams.
